WhatsApp is massive. It’s the most popular messaging app in the world, with over 1.5 billion monthly active users across 180 countries.
In 2019 WhatsApp announces a new catalog feature that will allow businesses to showcase and share their products and services to potential customers, who can browse photos, view prices without needing to create a separate site to showcase business products.
For each item in its catalog, a business can add information including price, description and product code.
This feature is very useful for small business who has a very small amount of products and wants to sell products directly to customers and also if a customer asks about a particular item or for a recommendation, the business owner can tap to send a particular item from their catalog that includes all the information the customer wants to know. Whatsapp now allows adding products through its desktop and web versions.
“Since many businesses manage their inventory from a computer, this new option will make it quick and easy to add new items or services so their customers know what’s available. This will be extremely helpful for businesses with big inventories like a restaurant or clothing store so they can manage their catalog from a bigger screen. Catalogs have also allowed businesses to easily showcase and share what they offer,”WhatsApp said in a statement.
How to create a catalog on WhatsApp business
- Open the WhatsApp Business app > More options > Settings > Business tools > Catalog.
- Tap the green plus icon, then Add Images.
- Tap Gallery to upload images from your Photos or Camera to take new images. You can upload up to 10 images.
- Provide a product or service name. …
- Tap SAVE.
This is how you can simply add products catalog on Whatsapp business. You can also edit or add new products in future if you want. Facebook is also planning to turn WhatsApp into biggest e-commerce platform.